2015 review in numbers
With the new year fast approaching and 2015 almost leaving us it’s a good time to take a step back and reflect on what has happened over the previous 12 months.
And what better way to do that with some festive stats from The UX Review analytics dungeon.
Based on stats from 01/01/2015 – 22/12/15 vs the same period last year.
2015 at a glance
Unique visits: +16.59%
Page views: +3.15%
Some promising growth in the overall visits here and page views here. Whilst the overall content output was generally lower in 2015 the amount of outside blogs / resources linking to our posts has contributed to an increase in referral and search traffic.
Top 5 Countries
- United Kingdom
- United States
No changes in the top 5 country list in 2015 but India has the largest proportional increase in visits with a +34.07% rise this year. An indication of the advancement of user centred design in developing economies I hope.
Top 5 Cities
- New York
- San Francisco
The big smoke still tops the board but San Francisco leapfrogs Melbourne this year by a few hundred visits. A strong showing by the Aussies overall.
On desktop the Mac is king – but not by much. Windows is only a few thousand visits behind. On mobile, iOS rules but Android sessions increased by +30.82% whereas iOS sessions dropped by -0.88%.
Desktop is still by far the most popular way to read long form content (at least on this blog) with mobile visits making up a much smaller proportion of total page views.
Top 5 posts
- User journeys – The beginner’s guide
- Personas – The beginner’s guide
- User interviews – The beginner’s guide
- Wireframes – The beginner’s guide
- User stories – The beginner’s guide
I don’t think you need a statistics degree to work out what the most popular kind of content this year has been. The beginner’s guide series continues to prove extremely popular in 2015 as it was in 2014.
The series seems to be a useful reference point for UXers and is something I will be working on expanding in 2016.
I am still amazed at the popularity of the blog which began life in 2013. Since then unique visits have grown a crazy +290% and I hope that is down to providing useful content that you, the readers, can apply in your day to day jobs and aspirations.
The UX mentorship program has seen a great uptake already and I hope to see it grow in 2016. In addition I hope to have some great new guest bloggers and of course more of the content that helps you grow in your UX knowledge and thinking.
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So thank you, and a very happy festive period and New Year.
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