Plug.dj – Gamification done well
Plug.dj is a perfect example of gamification done correctly. It is a turntable.fm-esque community where users DJ Youtube videos in self organising genre based rooms.
Users can gain points by rating other peoples music, getting positive response to their own, or via people adding the currently playing music to their playlist. More points = better avatars.
However, this is only a secondary facet of the service, the true purpose is the sharing and enjoying of music. Gamification for gamification’s sake is often a very hollow experience – however here it is used as a reward mechanism for the positive emotions felt of others sharing your taste in music.