User Journeys – The Beginner’s Guide

31 thoughts on “User Journeys – The Beginner’s Guide”

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  7. Johan Emerson Grobler says:

    Hello Chris,

    Great text on a very exciting discipline – user journeys.

    Do you have a higher resolution version of the diagram entitles “A simple text based journey can be sufficient for some audiences”

    Keep well
    Johan Grobler

    1. Chris Mears says:

      Hi Johan,
      Thanks for your comment. I will see if I can dig this out for you and let you know.
      Thanks

  8. Gary Boodhoo says:

    Great post Chris. The comparison between a highly conceptual artifact vs. a text-based one really helped me out

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  21. Some dude says:

    Would be great if these images weren’t so small.

    1. Chris Mears says:

      Thanks for the comment – looking at revisiting this article soon and will make finding some larger images part of this process.

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  35. Trackback: Personas and Journey Maps: Strategic tools for improving customer experience | Blog @beyondthearc.com
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  38. Mayur says:

    Hi,

    I’ve trying to add a persona page onto my website but don’t know what to name the title/navigation.
    I don’t want to name it Persona as most people won’t even know what it means, read somewhere that an average reading age for adults is 9 years old here in the UK.

    Basically a Adult Shop and Striaght, LGBT, Fetish persona’s. (don’t know if I should name it Straight) but would like some help.

    thanks

    1. Chris Mears says:

      I don’t think you have quite got the gist of what a persona is

      1. Mayur says:

        I know what a persona is, but yes you’re right i don’t. I have had a UX designer (more than 4months ago) create these personas for me, and he advised I should create seperate pages for each person so that when I get a customer he can relate to that persona and see what product would be best for him.

        If I got it wrong, then how would you do this? Don’t we need some kind of direction for a customer who is new to the site to make him feel welcome and also help him narrow down the products so he doesn’t wonder through countless pages?

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  45. Michelle says:

    Hi Chris!

    Great article! I found it really helpful as a beginner. Thank you!

    1. Chris Mears says:

      Glad it was useful!

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